My impression of the Air Pod Max after a week:

They are better than something that’s not as good, less expensive than something that costs more, smaller than something bigger and heavier than something lighter. Which is to say whether you think they are great or stupid depends entirely on your reference points.

The noise cancelling is the best I’ve experienced which is good because my son is two and a half. The design is logical but uninspiring, they are comfortable for hours at a time, and the spatial thing continues the trend Siri started — it doesn’t quite work.

They are better in every way than the aging Bose they are replacing — a basic expectation since they are new and cost more. They are also a nice complement to the AirPod Pro’s.

In summary, they occupy a classic Apple sweet spot in the middle ground: a Bose / Sony alternative for the status anxious, or a budget substitute for audiophile headphones when you’re out and about — both of which suit me just fine. I suspect they will sell like ice cream on a hot day.

There might be something to market positioning after all...

See this post on LinkedIn